In a business, change is inevitable. For business owners things are constantly changing. Chances are that your business is nothing like it was 6 months ago, let alone how it was when you started. It’s no longer a matter of if you need to change, it’s a matter of when.

We’re not talking about change for change sake. To survive, every business must continually adapt to external catalysts. Whether these be market demands, technological advancements or changing workforces. As a business owner it’s important to remember that external factors can be handled with internal changes, but it’s all about reacting in the right way.  

‘But how do I know what needs to change?’ Sometimes it’s hard to step back and identify what needs to be dealt with first. To help you out we’re sharing the 3 key areas which you need to focus on.  

Current Customers

Happy customers are the key to business success, and it’s important to identify what is needed to keep customers satisfied. Whether you increase the number of services you offer, improve efficiency, quality or communication. These changes will need to be backed up internally by your organisational structure and human resource management.

Potential Customers

You might have a good existing customer base, but for business growth you need to think about how to get new customers onboard. Your employees may have untapped skills you can use to target new markets. Perhaps all the opportunities are right in front of you but staff lack training on how to identify and act upon new business opportunities. You may even be turning away customers due to working over capacity… That’s when you really know it’s time to make a change.

Organisational Culture

Your business culture is what influences the behaviour of your employees, and ultimately shapes your business growth. Keeping the internal mentality aligned with business goals can be a challenge for business owners, but it will make change easier. It’s important to understand your employees, how changes will affect them, and how you can keep things manageable. If you give your employees the right skills and resources to make changes it takes the pressure off you as a business owner.

With change the key is to be proactive. If you have a solid HR strategy, and the right people and processes in place it reduces the strain caused by change. If you do spot warning signs the sooner you identify problems the better you can overcome them. As a business owner the most important thing is to avoid rushing into a reactive, quick fire approach. You could end up harming your employees, you and your business.

Identified a catalyst but are uncertain on how to react? You can always call in the experts, we’re more than happy to help guide your HR choices in times of change.